Ontarians oppose NAU rebranded supermarkets in Ontario

by Peter Tremblay

Many CBC-TV viewers have voiced the kind of resistance that Metro Inc can expect in Ontario concerning its apparent vain and misguided re-branding of Dominion and also A & P stores. The article titled "Metro Inc. plans to cancel Dominion Name in Ontario at the prospective expense of shareholders" explores that kind of financial disaster that Metro Inc. courts with such an apparent vain and ego-driven plan.

As one CBC-TV blogger suggested, if Metro Inc truly had market savvy, they would have sought to nationally convert its supermarkets outside of Quebec to Dominion, which has been a nationally recognized and embraced name in Canada since the 1920's.

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