Sustainable Seafood Movement: Three ways to help







(NC) -- Are you passionate about protecting your planet? You can help save our oceans by simply shopping smart and staying informed.

An estimated 90 per cent of the world's biggest fish – including many tunas, billfish and sharks – have been fished out. World Wildlife Fund (WWF) Canada believes that by protecting marine habitats and promoting sustainable fishing methods, we can keep our oceans healthy now and for future generations.

Choose Marine Stewardship Council (MSC)-certified seafood! By supporting independently certified sustainable fisheries with good management practices, you are helping protect marine environments. The MSC eco-label is used by retailers, restaurants, schools and universities as an easy way to give you the piece of mind that your seafood is ocean friendly.

Home to a quarter of the world's coastline, 40 per cent of Canada's territory is ocean. Buying sustainable seafood supports WWF's efforts to protect marine life and ocean habitats. Your choices also help support the livelihoods of hundreds of millions of people who depend ocean resources for their livelihoods.

If sustainable seafood is not available at your local grocer, ask for it. If your retailer can't provide answers, say you want to know where your seafood comes from and you want it to be credibly certified. By doing this, you can support a healthy marine environment for years to come.

To learn more about how important sustainable seafood is to our oceans and economy, what to look for and where to find it, visit wwf.ca/oceans


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